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56. From $700k in debt, to over $500k in revenue. Jena Rodriguez talks about the power of developing a winning brand.

Jena Rodriguez, Brand Strategist + Business Coach, is passionate about transforming businesses from so-so to WOW with brand clarity, strategy, and profit enhancement expertise. She is founder of Brand With Jena, a business coaching company that educates, elevates, and inspires entrepreneurs internationally, supporting them in getting their BRAVE ON!   

In the previous episode, Mark Divine shared how to leverage your genius and business by creating online courses.


Jena Rodriguez, Brand Strategist + Business Coach, is passionate about transforming businesses from so-so to WOW with brand clarity, strategy, and profit enhancement expertise. She is founder of Brand With Jena, a business coaching company that educates, elevates, and inspires entrepreneurs internationally, supporting them in getting their BRAVE ON!   

Fail Forward:

It was when I started a fashion store 10 years ago. I was really excited and had great expectations. One year from all the excitement, I couldn't pay my rent and cover the mortgage. My solution to this hard moment was to prioritize the most important things in my life which was my family and health. After that, I got some advice, and took the decision to close the shop. Telling that to my employees was a very hard moment. The next day I woke up and started working with all my capacity. Everything boils down to your reaction to the circumstances!

Lightbulb Moment:

The day I chose my brand, purchased my domain, and then started to develop it. It was an amazing feeling!

Success Hack:

Look at what position do you want to play in the marketplace!

Randomness Round:

What is your hidden talent? I am an artist – I like painting.

Website:

www.brandwithjena.com

How influential is Your brand?
Take the brand assessment score for FREE: www.brandscore.brandwithjena.com


Business Book I Would Recommend: "The Big Leap" by Gay Hendricks
Favorite Social Media Tool I use: Infusionsoft