Laura Roeder

The founder of Meet Edgar, Laura Roeder, shares how she grew her company from $1,500 per month to $200k per month in less than 2 years.

Laura Roeder is the founder of Edgar, a new social media automation tool designed to prevent updates from going to waste.  She was named one of the top 100 entrepreneurs under 35 in 2011, 2013 and 2014 and spoke at the White House about the value of entrepreneurship.   Laura has been seen on Fox News, Forbes.com, CNET, The Los Angeles Times, Fast Company, Mashable, Yahoo Finance and many more influential publications and media channels.

Passion Play:

To develop and popularize our social media scheduling and content tool. Another very important thing for me is to keep my team tight and focus-oriented.

Fail Forward:

My Company is quite a new and we have new challenges very often. The cool thing is that if the software product of my company breaks I can fix it.

Lightbulb Moment:

When we launched Edgar it was like an experiment and was not supposed to be on the market, but the project quickly generated serious amount of revenue. It was a clear sign that we should improve and invest in its quality even more.

Success Hack:

Hire high-quality people…

Randomness Round:

Best advice you have ever received? People don’t fail – systems do…

Business Book I Would Recommend: “Scaling Up” by Verne Harnish

Favourite Social Media Tool I use: Meet Edgar

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